> ## Documentation Index
> Fetch the complete documentation index at: https://docs.ones1ght.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Dashboard

> A BI dashboard that shows your store's location-to-purchase conversion at a glance.

## Overview

The **Dashboard** is the first screen you see after signing in; its page title is "Overview".
It brings together, on a single screen, how much your store's visitor location data actually turns into purchases.
Use the **store filter** and **month filter** at the top to choose the store and period you want to view.

<Info>
  This page is visible to every member of your organization (Owner, Manager, and Member).
</Info>

## Layout

<CardGroup cols={2}>
  <Card title="North Star metric" icon="star">
    Highlights your location-to-purchase conversion rate and its change versus the prior period.
  </Card>

  <Card title="Location-to-sales funnel" icon="filter">
    The OneS1ght signature funnel marks stages with large drop-off using a ▼ indicator.
  </Card>

  <Card title="Segment × behavior matrix" icon="table-cells">
    Compares dwell, conversion, and basket size by segment using UWB identification.
  </Card>

  <Card title="Agent policy ROI tracking" icon="chart-line">
    Tracks performance improvement (lift %) before and after a policy is applied.
  </Card>
</CardGroup>

### What each area shows

| Area                                  | Contents                                                                                          |
| ------------------------------------- | ------------------------------------------------------------------------------------------------- |
| North Star metric                     | Location-to-purchase conversion rate (key metric) and its change                                  |
| Location-to-sales funnel              | Stage-by-stage conversion from visit to dwell to purchase, with large drop-off stages highlighted |
| Segment × behavior matrix             | Segment / average dwell / zone CVR / basket size / key insight                                    |
| Agent policy ROI tracking             | Before→After comparison per policy and lift %                                                     |
| Per-store status · Agent alerts table | Conversion badge / sales trend / Agent alerts by store                                            |

## Going deeper

The **"why? →"** link next to each metric takes you to root-cause analysis and execution screens.

<CardGroup cols={2}>
  <Card title="Analytics / Actions" icon="robot" href="/en/insight/analytics">
    Analyze the cause of a metric in natural language and receive policy recommendations.
  </Card>

  <Card title="Action Agents" icon="gear" href="/en/agent/action-agents">
    Register a recommended policy as a rule and run it automatically.
  </Card>
</CardGroup>